We are a family-founded graphic design agency specialising in brand identity and website design for ambitious small businesses.
SMALL BUSINESS BRANDING & WEBSITE DESIGN
Our Work
Boeme
Brand identity design for Boeme, a boutique hotel chain in Malta and Bangkok, creating an elegant and contemporary identity that reflects understated luxury and a timeless sense of place.
See Case Study
Wyke Farms
Graphic design and illustration for Wyke Farms, a renowned cheesemaker in Bruton, Somerset, creating a vibrant and nostalgic van vinyl wrap that celebrates the brand’s heritage, iconic countryside roots, and family farming story.
See Case Study
Illustration & Graphic Design
RocketGro
Brand identity and packaging design for a pioneering compost producer based in Somerset.
See Case Study
Brand Identity Design & Packaging
Rawlins Family Cider
From the kitchen table to super market shelves
Packaging Design | Brand Identity Design
Vacay
Bringing a fresh splash of creativity to the canned cocktail industry.
See Case Study
Art Direction & Packaging Design
Birkbeck University
Website design, graphic design and illustration for a developmental science research group.
See Case Study
Website Design & Graphic Design
Hackney Barkers
A fresh brand identity and website for a much-loved Hackney dog-grooming salon, capturing its friendly neighbourhood spirit with a clean, modern look. Project coming soon.
See Case Study
Branding & Website Design
Sunrise Coffee
Rise and shine.
Brand Identity Design

What our clients say
George created a brilliant website alongside a suite of stunning photographs for The Bristol Cheesemonger. Their creativity and attention to detail truly captured the essence of our brand and helped us to start selling effectively online.
Rosie Morgan, Owner, The Bristol Cheesemonger, Bristol
George is a delight to work with and his support, creative and artistic brilliance, and clever interpretation of a clients brief has been second to none. I will consider myself very fortunate to be able to work with New Century Design again in any other business venture that I pursue.
Toby Thomas, RocketGro, Somerset
It has been a pleasure to work with New Century Design on projects across our website, social media and packaging to tell our brand story and communicate with our customers about the benefits of organic food for their health and the environment. No task is too big or too small for this responsive team who instantly understand what we are trying to achieve.
Jemima Marks, Marketing Manager, Coombe Farm Organic, Somerset
New Century Design delivered an exceptional for The Beer Necessities. Their creativity and precision perfectly highlighted our brand. Professional, efficient, and fantastic to work with. Highly recommended!
Henry Revell, Owner, The Beer Neccessities, Bristol
Our Expertise
How we take your small business to the next level.
As a full-service graphic design agency, we handle every step of launching your brand. From branding and graphic design to website creation, we ensure a seamless experience across all aspects of your project.
An army of one.
Hey there, I’m George Atherton, and I run New Century Design, our family graphic design agency founded by my father in 1994. Back in the day, print and graphic design were our bread and butter. Fast forward 20 years, and now I spend my days designing brand identities and building websites for small and independent businesses. I understand how demanding running a small business can be, so I’m here to simplify things and bring your dream brand to life. As a one-man team, I offer a tailored, personal service with a sharp focus on your brand's unique vision.
About New Century Design
Looking for a partner to guide your brand?
Let us know more. We’d love to have a chat to see how we could help.
Out of office until 8th September. Emails are on pause, sandals are on.
