What is vehicle branding?
Vehicle branding involves applying graphics, decals, or full wraps to cars, trucks, vans, and other vehicles. This transforms ordinary vehicles into mobile billboards, continuously promoting your brand wherever they go. It’s a versatile marketing tool that offers high visibility and an extensive reach, making it an excellent investment for businesses of all sizes.
The power of vehicle branding
- Wider Reach: Unlike stationary billboards, vehicle branding allows your message to travel, reaching a diverse audience across various locations. Whether your vehicle is parked or on the move, it’s a constant advertisement for your brand.
- Cost-Effective: Once your vehicle is branded, there are no ongoing advertising costs. This one-time investment continues to promote your business for years, offering excellent return on investment compared to other advertising forms.
- Local Targeting: Vehicle branding is particularly effective for local businesses. As your vehicle navigates through your community, it reinforces your presence and familiarity among potential local customers.
- High Visibility: A well-designed vehicle wrap can capture attention and leave a lasting impression. Vibrant colours, bold graphics, and clear brand messaging can turn heads and make your brand memorable.
Why choose New Century Design to brand your vehicle?
At New Century Design, we have created many branded vehicles and car wraps for our clients. Here’s why partnering with us is the best choice for your vehicle branding needs:
Expertise and experience
Over many years we have gathered great experience in vehicle branding. We understand the nuances of designing for various vehicle types and ensure that your graphics are not only visually appealing but also practical and durable.
Custom Designs
We believe that every brand is unique, and so should be its vehicle graphics. We take time to understand your brand, goals, and preferences, creating custom designs and illustrations that align with your vision and resonate with your audience.
Professional Installation
We partner with a professional installation team to ensure that your vehicle graphics are applied flawlessly. We pay attention to every detail, ensuring a seamless finish that enhances your vehicle’s appearance and maximises the effectiveness of your branding.
Branded vehicle for Wyke Farms
Wyke Farms, a cherished name in the food and drink sector located in Bruton, Somerset, engaged our studio for a thrilling project: designing an eye-catching vinyl wrap for their vans that would promote their brand in a memorable and impactful way. They sought a design that would capture attention, evoke a sense of nostalgia, and leave a lasting impression.
Situated in the heart of Somerset's cheddar-making region, Wyke Farms has a rich heritage of family farming spanning generations. Drawing inspiration from vintage packaging and the timeless charm of classic dairy advertisements, we developed a distinctive concept. The design features a vibrant color palette with shades of green, rich yellows, and creamy whites. At the heart of the design is an illustration of a contemporary dairy farm and a quaint farm cottage, nestled among rolling hills and lush countryside. This imagery reflects the evolution of Wyke Farms from a modest family enterprise to a globally recognised cheese producer.
We worked closely with our longstanding sign manufacturing partner, Avounmouth Signs to help fabricate and install a very intricate design and to ensure a smooth delivery.
Branded Van Wrap for RocketGro
As part of our comprehensive branding and logo design project for RocketGro, a leading compost manufacturer, we embarked on an exciting journey to create an eye-catching design for the company's branded lorry. This vehicle wrap was envisioned to not only promote RocketGro's identity but also to make a bold and memorable statement on the road.
Our design process began with an in-depth understanding of RocketGro’s brand essence. We aimed to encapsulate the company’s commitment to the environment and quality through vibrant and engaging visuals. The resulting branded vehicle wrap features an array of intricate illustrations of flowers, petals, and leaves, bursting into an explosion of colour. This vivid imagery symbolises the life and vitality that RocketGro's products bring to gardens.
The choice of colours and patterns was carefully curated to reflect the brand's core values and to attract attention. The bright, natural hues evoke a sense of growth and sustainability, aligning perfectly with RocketGro's mission. The lush greens, vivid reds, and sunny yellows not only catch the eye but also communicate the freshness and organic nature of the compost products.
With this striking vehicle wrap, RocketGro can now roll into garden centres with a renewed sense of confidence and style. The branded lorry serves as a moving billboard, spreading brand awareness wherever it goes and making a lasting impression on potential customers. It underscores RocketGro's position as a vibrant and dynamic player in the gardening and horticulture industry.
This project demonstrates how thoughtful and creative design can transform a simple lorry into a powerful marketing tool, driving brand recognition and enhancing company visibility
Why your brand should brand your van or car
Vehicle branding is a great way to promote your brand and up your marketing game. Imagine the feeling of turning up to your next meeting in a branded car or watching your fleet of lorries emblazoned with brand illustrations heading out on the open road.
With New Century Design, you can be confident that your vehicles will not only look fantastic but also serve as powerful ambassadors for your brand. Whether you’re looking to brand a single vehicle oran entire fleet of vans, we’re here to help you make a lasting impression.
Ready to drive your brand forward? Get in touch and let’s get started on creating stunning vehicle graphics that make your business stand out on the road.
