We partnered with Indie Lab, a developmental science research group at Birkbeck University, to deliver a dynamic online platform that reflects their cutting-edge research on brain and cognitive function. Our goal was to design a website that would serve as an engaging hub for students, researchers, and the wider public to explore the group's work. The design merges scientific depth with a friendly, approachable aesthetic, combining vibrant illustrations with a clean and intuitive interface.
In addition to the website design, we provided a full range of graphic design and motion design services. From the visuals to the user experience, we ensured that the project would bring Indie Lab’s research to life in a way that was both informative and visually engaging.
To support Indie Lab’s scientific storytelling, we developed a series of bespoke illustrations and motion graphics that visually represent the complexities of brain and cognitive function. Each graphic was designed to make scientific concepts more accessible, using bright colours and simple, engaging visuals. These elements help bring an abstract subject matter to life, enhancing the overall experience of the website.
Our focus for the website was creating a highly accessible and user-friendly experience. We used a soft, warm colour palette paired with clean, soft typography—specifically, the GT Ultra font—to ensure readability and ease of use. The result is a seamless navigation flow, allowing users to explore research topics effortlessly, while the subtle yet inviting tones give the website a welcoming feel, making complex scientific work more approachable.